Saturday, July 4: Fujizakura Heights Beer “28th Anniversary Celebration!” Enjoy all-you-can-drink beer from a selection of about 20 varieties!
On Saturday, July 4, we will be holding the Fujizakura Heights Beer 28th Anniversary Celebration. On the day of the event, in addition to all-you-can-drink access to approximately 20 varieties of Fujizakura Heights Beer, there will be a variety of activities, including a “brewery tour,” a “beer tasting contest,” and a “raffle.”
In addition to beer-friendly snacks like sausages, shumai, beer potatoes, and curry, there will also be food trucks serving Vietnamese cuisine and crepes. Soft drinks are available, so even if you don’t drink beer, you can still enjoy yourself. (Soft drinks and food are charged separately.)
What’s more, admission to the adjacent Fuji Subaru Land is free as well!!! Please feel free to stop by.
Fujizakura Heights Beer 28th Anniversary Celebration: Event Overview
| Date and Time | Saturday, July 4, 2026, 11:00 a.m.–6:00 p.m. (Registration begins at 10:30 a.m.) |
| Location | Fujizakura Heights Beer (Sylvans Cafe & Shop), adjacent to Fuji Subaru Land Address: 6663-1 Aza Kenmaruo, Fujikawaguchiko-machi, Minamitsuru District, Yamanashi Prefecture |
| Charge | All-You-Can-Drink: 3,000 yen per person (Free for those who don’t drink beer and minors) Fujizakura Heights Beer All-You-Can-Drink (18 taps) *Soft drinks and food are charged separately ■Food: Sausages, Fuji-san Manpuku Shumai, Beer Potatoes, Original Curry, Yoshida Udon Fried Chicken, Yoshida Udon Snacks, Gelato, and more *Food trucks serving Vietnamese cuisine, crepes, and other items will also be on site. |
| Events | “28th Anniversary Limited-Edition Beer” Now Available! Factory Tour, Beer Tasting Contest (Participation Fee: 1,000 yen), and Raffle |
Event Schedule
10:30 AM: Registration begins
11:00 AM: Doors open; all-you-can-drink begins
11:30 AM: Opening remarks, tapping of the 28th-anniversary beer, and toast
12:00 PM: Brewery tour (1)(Capacity: 20 people)
12:30 p.m. THE Beers Live
12:45 p.m. Brewery Tour (2) (Capacity: 20 people)
1:00 p.m. Brewmaster’s Beer Tasting Contest (Capacity: 20 people / 1,000 yen per person)
1:15 PM: Shiawase Beer Fest Band Live & Group Photo
2:15 PM: Fun Raffle!
3:15 PM: THE Beers Live & Greeting from the Head Brewer
5:00 PM: Last Order: Food; 5:30 PM: Drinks
6:00 PM: Event Ends
About Fujizakura Heights Beer
Fujizakura Heights Beer is brewed using precious groundwater that takes over a decade to emerge from Mount Fuji, combined with brewing techniques honed at the “Demen’s Brewing College,” one of the few state-certified schools of its kind in Germany. Most of the ingredients are imported from Germany, and the beer is made with 100% malt (with some exceptions).The vast majority of our beers are unfiltered and contain a high concentration of live yeast, allowing you to enjoy the beer’s authentic flavor and aroma.